Dealerships have employees who have chosen to work in this business.
They all want the same thing: to be the best they can be.
So why is so little invested in them?
To evaluate the cost of training your employees, use this simple formula:
The average training program ranges from $500 to $5,000 per participant monthly.
Compare your total per employee cost with the average training program to your cost with Fast Sales Training Center.
For example: for a dealership with 20 employees, if monthly training costs are $500 per person, Fast Sales Training Center offers training at 60% less cost compared to average training programs.
Compare your total per-employee training costs with Fast Sales Training Center, which charges a flat monthly fee for a set number of employees participating, versus the costs of hiring training techs (often justified by manufacturer requirements). Don’t forget to factor in the additional expenses for catered meals during training sessions.
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WHY TO INVEST IN SALES EDUCATION
Investing in training resources doesn’t just give employees the know-how to be more efficient and bring in more revenue but also creates a supportive environment. Empowering your staff creates employees who want to do well.
Training is essential for promoting internal mobility. Giving employees a future with the company guarantees you a future with loyal, efficient, and motivated employees.
To that end, training should be a core part of any dealership’s culture:
Online training sessions should be an ongoing policy in every dealership complemented by weekly in-person meetings.
Sales staff, for example, should be instructed/reminded every month of best practices for meeting, greeting, and negotiating with customers.
By understanding this new approach to reducing sales staff turnover, FAST SALES
TRAINING CENTER developed many online courses that cover various topics discussing all of the dealership’s operations.
MAIN REASONS TO INVEST IN SALES EDUCATION FOR YOUR TEAM:
- Employee efficiency, loyalty, and motivation
- Number of units sold
- Net profits
- CSI
DOWNLOAD YOUR FREE DEALERSHIP ADVERTISEMENT INVESTMENT/EXPECTED RETURN MATERIAL
PREPARE YOUR STAFF TO BE TRAINED
- How potential buyers are being introduced to a sales manager?
- What kind of follow up is your sales staff performing?
Every employee should be part of our training plan because no job is too insignificant that it should be excluded of training.
Identify Deficiencies in Your Store:
- Is your F&I department securing deal funding on time?
- Does your F&I department receive more than its fair share of complaints?
- How many vehicles are being sold through your Service department?
Once you’ve identified areas of deficiency, you can begin creating a training plan using our various online courses to address and eliminate those gaps.
KEY FEATURES OF FAST SALES TRAINING CENTER’S COMPREHENSIVE EDUCATIONAL PROGRAM:
- In-depth education for all stages of the sales process
- Reports on employee progress for managers
- Certificates provided upon completion of each course
- 24/7 access, with the option to allow employees to access training from home
- Courses can always be reviewed by employees and reassigned by managers individually or on a recurring basis
- Up to 25 employees on one plan for the same low flat fee, with tailored pricing programs for additional users
- White-labelling available for an additional fee
BE DIFFERENT FROM YOUR COMPETITORS
Fast Sales Training Center proudly offers a complete set of training programs for dealerships looking to bring their sales operation to the next level.
Train your staff to be the best in the industry with Fast Sales Training Center.
DEALERSHIP ADVERTISEMENT COST vs. BENEFITS
| MONTHLY CLOSED SALES PER SALES ASSOCIATE | |||||
|---|---|---|---|---|---|
| 30% | 35% | 40% | |||
| Customers reached | 50 | 50 | 50 | ||
| Ad cost per customer | $150.00 | $150.00 | $150.00 | ||
| Total ad cost | $7,500.00 | $7,500.00 | $7,500.00 | ||
| Closed sales | 15 | 17.5 | 20 | ||
| Average profit per unit | $2,000.00 | $2,000.00 | $2,000.00 | ||
| Gross profit | $30,000.00 | $35,000.00 | $40,000.00 | ||
| Net profit (gross-ad cost) | $22,500.00 | $27,500.00 | $32,500.00 | ||
| YEARLY CLOSED SALES PER SALES ASSOCIATE | |||||
|---|---|---|---|---|---|
| 30% | 35% | 40% | |||
| Customers reached | 600 | 600 | 600 | ||
| Ad cost per customer | $150.00 | $150.00 | $150.00 | ||
| Total ad cost | $90,000.00 | $90,000.00 | $90,000.00 | ||
| Closed sales | 180 | 210 | 240 | ||
| Average profit per unit | $2,000.00 | $2,000.00 | $2,000.00 | ||
| Gross profit | $360,000.00 | $420,000.00 | $480,000.00 | ||
| Net profit (gross-ad cost) | $270,000.00 | $330,000.00 | $390,000.00 | ||
| DEALERSHIP MONTHLY CLOSED SALES (20 SALES ASSOCIATES) | |||||
|---|---|---|---|---|---|
| 30% | 35% | 40% | |||
| Customers reached | 1,000 | 1,000 | 1,000 | ||
| Ad cost per customer | $150.00 | $150.00 | $150.00 | ||
| Total ad cost | $150,000.00 | $150,000.00 | $150,000.00 | ||
| Closed sales | 300 | 350 | 400 | ||
| Average profit per unit | $2,000.00 | $2,000.00 | $2,000.00 | ||
| Gross profit | $600,000.00 | $700,000.00 | $800,000.00 | ||
| Net profit (gross-ad cost) | $450,000.00 | $550,000.00 | $650,000.00 | ||
| DEALERSHIP YEARLY CLOSED SALES (20 SALES ASSOCIATES) | |||||
|---|---|---|---|---|---|
| 30% | 35% | 40% | |||
| Customers reached | 12,000 | 12,000 | 12,000 | ||
| Ad cost per customer | $150.00 | $150.00 | $150.00 | ||
| Total ad cost | $1,800,000.00 | $1,800,000.00 | $1,800,000.00 | ||
| Closed sales | 3,600 | 4,200 | 4,800 | ||
| Average profit per unit | $2,000.00 | $2,000.00 | $2,000.00 | ||
| Gross profit | $7,200,000.00 | $8,400,000.00 | $9,600,000.00 | ||
| Net profit (gross-ad cost) | $5,400,000.00 | $6,600,000.00 | $7,800,000.00 | ||
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