The Essential Auto Dealership Guide

fastsalesinfo · August 29, 2024

Discover:

The Essential Auto Dealership Guide was created by people who’ve been in the auto sales industry for over decades and understand the dealership philosophy and routine. We created and developed our online courses using the showroom language, taking the burden away from the sales managers, and we prepare our candidates not only to close the sale, but also to embark on building a long and strong relationship with each of his/her customers-based trust.  Now we’re bringing all of that essential info and putting it in one guide.

Memorize the roles and responsibilities of each job in the Auto Sales industry.  Learn the four customer personality types and how to deal with them.  Understand the various forms used in the dealership and when to use them.

Course Module

INTRODUCTION
  • INTRODUCTION
CHAPTER 1: THE AUTO DEALERSHIP
  • Auto Dealership Definition
  • Auto Dealership History in the United States
  • Auto Dealership Organization
  • Automobile Dealership Job Descriptions
  • Accounting Department
  • Sales Department
  • Service Department
  • Parts Department
CHAPTER 2: IT’S ALL ABOUT SALES
  • The Buyer
  • 10 Steps to the Sales Summary
  • Rules of Negotiation
  • Close More Sales
  • Key Points to Remember
  • Motivation Hot Buttons: Why Do Buyers Buy?
  • The Four C’s of Selling
  • The VIP Appointment Process
  • Things to Do Before Your VIP Buyer Arrives
  • Trade Walk
  • Save a Deal Meeting
  • 15 Steps to a Successful Auto Sales Call
CHAPTER 3: THE F&I OFFICE
  • Definitions Used in the F&I Office
  • Leasing vs. Financing
  • Documents Needed to Close the Sale
  • Decoding Credit Report
  • Credit Report vs. Credit Score
  • F&I Menu
CHAPTER 4
  • MOST COMMON AUTO SALES FORMS
CONCLUSION
  • CONCLUSION

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Course Includes

  • 2 Lessons